WhatsApp automation for your business, set up and looked after for you
A WhatsApp assistant answers your customers on the app they already use, as fast as they already expect. It runs on the official business version of WhatsApp instead of someone's phone, keeps the whole conversation history in one place, answers the repeat questions, takes the order or the booking, and hands the chat to a person the moment it stops being routine.
What problem this solves
“We answer WhatsApp from three personal phones, nobody knows what was promised to whom, and at eight in the evening nobody replies at all.”
Most businesses that sell through conversation run WhatsApp on personal phones. Three people, three devices, three partial versions of what was promised to whom, and nothing is kept when someone leaves. At eight in the evening nobody replies at all, and a customer who waits long enough goes and messages a competitor.
Not being able to measure costs as much as being slow. When chats live on personal phones, you cannot know how many become sales, how long customers wait for a first reply, or which questions come up so often that they should be answered once and for all.
The official business version fixes the record-keeping and the after-hours gap together, and it is the only setup that keeps working when the business grows beyond the people holding the phones today.
Replies in seconds, day and night. One shared history instead of three phones. And you can finally see how many chats turn into sales.
Market contextIn Latin America, WhatsApp is where business happens: around 530M active users in the region and close to 72% of sales made through chat. One thing to know: since January 2026 Meta (the owner of WhatsApp) does not allow general-purpose chatbots, so we only build assistants with a clear business job.Source: Aurora, WhatsApp Ecommerce Statistics in Latin America
What happens, step by step
- 01Message arrives
- 02It reads what the customer wants
- 03Answers, books or charges
- 04Passes to a person if needed
- 05Saved in your customer list
Who this is for
Any business that sells through conversation rather than a checkout page: shops and online stores with products people ask about, clinics and salons taking bookings, services that quote job by job, and anyone whose customers open WhatsApp before they open a browser.
The fit is strongest in Latin America and Spain, where WhatsApp is not one channel among several but the main one. For a US business it suits Hispanic customers and any customer base that already messages instead of calling.
One rule matters because it changes what we will build: since January 2026 Meta, the owner of WhatsApp, does not allow general-purpose chatbots. We build assistants with a clear business job: support, products, orders, appointments and handing over to a person. An assistant that will answer anything about anything is not something we can deliver on this channel.
- Sectors
- Any business that sells by conversation
- Strongest fit
- LatAmSpain
What it costs
| Size | Build | Monthly |
|---|---|---|
| Micro | Build$650–$1,300 | Monthly$180–$350/mo |
| Small business | Build$1,600–$3,200 | Monthly$450–$900/mo |
| Mid-market | Build$4,000–$7,500 | Monthly$1,000–$2,000/mo |
All prices are in US dollars. Work outside the agreed scope is $35–$60/hour. The cost of AI services is passed on at cost plus 20%, or you can use your own account with the AI provider.
See it running
An example you can try with no signup and nothing to install. It uses a made-up business and made-up data, and says so on the page. What is real is the sequence of steps and the tools it connects.
Open the demo: A smart assistant on WhatsAppFrequently asked questions
- Do we need an official WhatsApp business account?
- Yes, and we set it up as part of the job: verifying your number and your business with Meta, and getting the message templates approved before you can start a conversation. This is the step most likely to add calendar days, so we start it first.
- What does WhatsApp itself charge?
- Meta charges per conversation, and the rate depends on the country and on who started the chat. We bill it at cost plus 20%, or it goes directly to your own account. We work it out from your real message volume on our first call, because prices differ so much between countries that an average would mislead you.
- Can it take payment?
- It can send a payment link and note when it is paid, which covers most cases. Paying inside the chat depends on your country and on what Meta has turned on there. We plan around whichever one is really available to you, not the one that looks better in a demo.
- What happens to the conversations our team is already having?
- They move into a shared inbox, so the history stops living on personal phones. Your team keeps replying as themselves. What changes is that the assistant handles the repeat questions and everything is kept in one record.
- How do we stop it saying something wrong?
- By limiting what it can do, not by hoping. The assistant answers only from your own documents and product list, checks that it is sure before it replies, and passes the chat to a person when it is not. Every conversation is saved, so the first weeks are when you fine-tune it against real questions instead of imagined ones.
Your customers already message you on WhatsApp. The question is how many give up waiting before anyone reads it.
The numbers on this page come from public industry studies. They are not results from Amagenon clients. On the audit call we check them against your own numbers.
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